Hey friend,

I had a great email from a reader called Nikita:

“What’s the actual difference between the Personal Brand Mastery course and the January Cohort?”

Perfect timing - because with Cyber Monday ending TONIGHT - you might be deciding between the two as well.

So here’s the simple breakdown:

​Personal Brand Mastery (Course)​

• Self-paced
• All the core frameworks and systems I use with clients
• Perfect if: you want the playbook to execute on your own. This is your roadmap but it's on you to get results

​My 6-Week Programme (Cohort)​

• 6 weeks of live coaching across 12 sessions
• Personalised feedback on your brand from me and Amplify (the exact team who grew Ali Abdaal, Greg Isenberg, work with Chris Williamson now)
• Perfect if: you want accountability and a community to achieve your goals faster

Meeting like-minded people makes you 10x more likely to execute and get results. It's the main reason why people opt for a group experience.

💬 My 1x Question to you

Maybe you've been following my newsletter for a few months now.

How much progress have you made growing your brand on your own?

You likely don't need more information - you just need the right environment and support to execute.

That's where the cohort comes into its own.

You're busy with your business, family on the weekends, and as much as you tell yourself next year will be different...

The real cost is inaction.

So to conclude,

• If you'll execute perfectly on your own - get the course​
• If you want guidance, momentum, and faster results - choose the cohort​

The only wrong decision is not making a decision - you can upgrade to the next live cohort before it begins - no problemo.

If you’re not sure which option fits your goals best, just reply to this email and I’ll point you in the right direction.

Let’s make 2026 your breakout year 🚀

​👉 Get instant access to Personal Brand Mastery (50% off)​

​👉 Enrol early into my January cohort (to save up to $800)​

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