Join the best personal branding community 🚀 I share how to grow your audience from my experience with the world's best (Ali Abdaal, Chris Williamson, Greg Isenberg, Sahil Bloom, Jordan Peterson & more)
I was shouting this at my team today
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Today I went on a very passionate rant to my team. Because there's one thing nobody talks about with personal branding: The opportunity cost of doing nothing. When it comes to your personal brand, a lot of people tell themselves they’re in a neutral position because they haven’t started yet. You think, “I’ll start when I’m ready” or “I’m too busy right now”. But here's the truth - you’re not at zero… If you’re not posting on LinkedIn, not investing in your personal brand, not putting yourself out there, you’re not neutral. You’re actually in the negative.
That opportunity cost is expensive. And I see it all the time. Smart, capable people sitting on the fence. You know you need to prioritise your personal brand, but hesitate. That’s exactly what our 6-week immersive Personal Brand Mastery live cohort is designed to solve. You don’t need to have EVERYTHING figured out before you join. That clarity is something we help you build inside the cohort. All you need to do is commit to the process and take it seriously. From there, it’s our job to:
As one of our past members, Chris said: “It takes you from being lost to found… the cohort probably saved me two years of doing this on my own.” It’s been my favourite outcome to see and I hope you'll take action this week to see it for yourself.
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Creator's Compass
Join the best personal branding community 🚀 I share how to grow your audience from my experience with the world's best (Ali Abdaal, Chris Williamson, Greg Isenberg, Sahil Bloom, Jordan Peterson & more)
Anybody can make content and it's never been easier. But nobody actually wants to "create content". You want the lifestyle and the opportunities it can provide for you. You don't want 100,000 followers. You want how you perceive 100,000 followers will feel. But unfortunately, that's not something 99% of people will experience. When clients hire us as an agency, it’s usually because they know the truth: They could easily sink hundreds of hours into content and marketing that might not work....
Right now I'm sat at my local Starbucks tapping away at my keyboard. Out of nowhere, a young guy pulls up directly opposite me and introduces himself. "Hey, I'm Devon. Do you day-trade?" Instantly hesitant, I put an earphone in and say politely: "Not currently no, but yes I do stuff online." He was so close to me he was almost drinking my matcha. "OK. It's just I'm 17 in college right now and I'm trying to invest in myself and my future." Instantly I'm smiling - it's hard to ignore that...
Hey friend, Whether we've known each other for a while now, or we only recently connected. I recently made one of the biggest decisions of my life. I moved to America. In this vlog I share the real reasons behind the move, how Chris Williamson (Modern Wisdom) played a part, and what comes next. This has been months in the making. Watch the full story: https://www.youtube.com/watch?v=DdEDv3zwxK4 P.S. I'm putting a lot of work into weekly YouTube uploads for you. Leave a comment in YouTube if...